We just can't be beaten on price Question? Why are Baker bros diamonds so much better than anyone else – both in quality and price? Answer: We buy our diamonds loose to enable us to examine each individual diamond and grade its 4C’s (cut, colour, clarity and carat), thus providing a completely natural indication of how good a diamond is as once a diamond has been mounted it is much more difficult to grade. Our prices are such good value because of the middle men we cut out of the chain by buying direct from the cutter, and as such the saving we make we pass on to you. The usual chain: Site Holder > Diamond Cutter > Diamond Merchant > Manufacturer > Wholesaler > Retailer The Baker Bros chain: Site Holder > Diamond Cutter > Baker Bros Cutting out three of the middle men is the guarantee from us at Baker Bros that each diamond has been appraised by our specialists to ensure that our customers receive the most beautiful creation in the world, but with the added bonus of the promise to be the best price. The savings in price with Baker Bros jewellers is highlighted in the INSURANCE VALUE provided as this is the amount of money that you would need to insure those diamonds for. The reason for the money difference between RSP and insurance value is due to the saving you make by buying from Baker Bros. So why pay more, come and talk to our diamond specialists today who are waiting to help you make that special purchase.
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